How can Ageless Startup do the most good right now

I keep threatening to restart this blog. Time to try again.

My book - Ageless Startup. Start a Business at Any Age - was written before AI. Every word written by me. Every word of every subsequent article was written by me. All pre-AI. I'm proud of that.

The book was launched within days of the pandemic being declared. Now we have AI to contend with. Here is an updated description of where I think Ageless Startup can do the most good now:

Ageless Startup champions a practical, empowering approach to entrepreneurship. This turns a lifetime of experience and relationships into a valuable asset. It shows that starting a business later in life can be a strategic edge—combining wisdom with modern tools to create meaningful, resilient ventures.

The goal of Ageless Startup is to inspire and equip readers to build one-person businesses that bring renewed purpose, greater independence, and a satisfying way to shape the next chapter of their lives.


"The best way to make a hit is to build something for the smallest viable audience and make it so good that people tell their peers." - Seth Godin

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